Tuesday, September 3, 2013

Case Study No. 0963: Unnamed Female Librarian (Halls Cough Drops)

Halls Library Commercial
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Tags: Library 30 16x9
Added: 7 months ago
From: MondelezSalesPortal
Views: 3,413

[scene opens in a public library, as a young male patron sitting at a table begins to cough, then an older female librarian (skinny, brown hair in a bun, glasses, brown and beige clothing) carrying some books pops in from behind a bookshelf and shushes him]
LIBRARIAN: Shh!
[the patron gives her an apologetic look, but can't stop himself from coughing again, so she walks up to the table and shushes him again]
LIBRARIAN: Shh!
[he sighs, then looks up to find that a man in a white parka suit is suddenly standing next to her (she looks over as if she had not noticed him before)]
[cut to a closeup of the man's gloved hand, as he slides a pack of Halls brand cough drops across the table towards the patron]
[cut to the patron putting one of the drops in his mouth, as he inhales and a sudden gust of wind blows his hair back]
[cut to a closeup of the man's face (as the wind ruffles the fur trim around his hood), then back to the patron as "Feels cool. Temporarily relieves coughs." appears on screen]
PATRON: This feels cool.
[cut to a closeup of the librarian's face (her mouth slightly agape) as she stares in awe at the man]
[the camera pans out to show the man (expressionless) staring at the patron, as the librarian turns to the patron and smiles]
ANNOUNCER: Halls. Let the cool in.

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